screenshot of Soho


Minimalist Hugo theme based on Hyde


SohoSoho is a minimalist two-column Hugo theme based on Hyde, with inspiration from the success of Flex. This theme provides a clean and simple design that is both mobile-first and responsive. It follows best practices for SEO, including the implementation of Open Graph and SohoSoho also supports pagination and allows for easy customization. Additionally, it integrates seamlessly with Disqus for comments and Google Analytics for tracking.


  • Mobile First: The SohoSoho theme is designed with a mobile-first approach, ensuring a smooth browsing experience on various devices.
  • Responsive: The theme is responsive, ensuring optimal display across different screen sizes and resolutions.
  • Semantic SEO best practices: SohoSoho follows best practices for SEO, including the implementation of Open Graph and This helps search engines understand the content and display relevant information in search results.
  • Twitter Card: SohoSoho integrates with Twitter Card, allowing for enhanced sharing of content on Twitter.
  • Pagination: The theme supports pagination, making it easy to navigate through multiple pages of content.
  • Customizable: SohoSoho can be easily customized to match the desired branding and styling of a website.
  • Support all Hugo Internals: The theme fully supports all Hugo internals, ensuring compatibility and smooth operation with the Hugo framework.
  • Integrations: SohoSoho seamlessly integrates with popular platforms such as Disqus for commenting and Google Analytics for tracking website analytics.


To install SohoSoho as your default theme, follow these steps:

  1. Download or clone the SohoSoho repository.
  2. Move the downloaded or cloned repository into the themes/ directory of your Hugo project.
  3. Open the config.toml file in your Hugo project.
  4. Add the following line at the top of the file to specify SohoSoho as your default theme:
    theme = "soho"
  5. Save the config.toml file.


SohoSoho is a minimalist two-column Hugo theme that combines the simplicity of Hyde with the success of Flex. It offers a clean and responsive design, adhering to mobile-first principles and SEO best practices. With support for Open Graph and, SohoSoho ensures optimal visibility in search engine results. The theme also features integration with Twitter Card, pagination support, and easy customization options. Installation is straightforward, requiring the addition of a single line in the config.toml file. Overall, SohoSoho provides an excellent choice for those seeking a minimalistic and feature-rich theme for their Hugo-based website.


Hugo is an open-source static site generator that features fast build times, flexible themes, support for multiple content formats, multilingual websites, live reloading, and an active community. It allows developers to easily create and deploy SEO-friendly and mobile-responsive websites.